Heard about this new concept in dating that bridges offline and online? A company in NYC called FlipMe is helping singles find dates with the use of a personalized id card that are physically handed to a potential date. I first read about this in the Wall Street Journal and was intrigued by the limitless ways this could affect performance [...]

I was reading an article in Internet Retailer about how Macy’s was able to reduce affiliate program expenses with a coupon code diversion and decided to investigate further. As an affiliate marketer this peaked my interest and wondered how this might be impacting my ability to promote Macy’s. So here is my analysis and encourage you to do your own [...]

Coupons have been around for ages and wanted to share my thoughts on how it changed my buying behavior in 24 hours! Recently I returned from Affiliate Summit and now have a large stack of business cards on my desk. The fact that the business card pile is here is good but the fact that they are in the pile [...]

It’s Monday, day 2 of Affiliate Summit and started with Dr. Robert B. Cialdini giving the keynote address. Personally, I felt the keynote was excellent as it was based on his experience in using psychology within marketing. From his book, Influence: Science and Practice he conveyed the following principles that every marketer needs to keep handy: Six Universal Principles of Social [...]

Affiliate Summit has started! Yesterday I attended the first day of the show and had a great day meeting affiliates and merchants at the meet market. The meet market is the first networking session of the summit on Sunday and consists of aisles of 6′ tables represented by merchants and service providers. Typically, attendees walk through and create relationships of [...]

In a few days, I will be attending Affiliate Summit in Las Vegas and wanted to let you know about 3 ways to connect at the show. In case you don’t know about Affiliate Summit it’s the leading event for affiliate marketing aka performance based marketing. Attended by over 4,100 people it is held at the Rio Hotel and runs [...]

The first day of Affiliate Summit in New York began with an exciting networking session “meet market” from 12 to 6pm with various internet marketers, agencies and merchants. I met with many interesting people (3,000 attendees) and was great to see friends from the Google Affiliate Summit just over a week ago in California (time flies). During the opening I [...]

Headed into Affiliate Summit for a full day of amazing networking and meeting friends. The meet market was excellent networking and allows you to move between 10×10 tabletops filled with merchants, networks, outsourced affiliate program managers and agencies. Had an opportunity to see some sessions and below is some takeaway information and some photos. Tony Pantano of Imwave.com – working [...]

Arrived in Las Vegas on Saturday and excited to get started with the Affiliate Summit (3,200 attendees). On my flight out from Tampa sat with Cate and Ginger from Gifts.tv and heard about new ways to use video to market products. As my title notes, I continued to take lots of cold medicine (compliments of my last Southwest flight) and [...]

I originally posted a how to guide on using Popshops in the AffSpot.com Affiliate Marketing forum and and wanted to share with you on the blog as well. PopShops & Grooming Lounge – Easy Merchandising Tips with datafeeds We are huge fans of what PopShops.com is doing these days and wanted to make sure you know all about how easy [...]